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"We wanted to create a 'Related World' which is as close to real life for the managers as possible."
David Lever
Co-founding Director - Bi-Jingo
David Lever
Co-founding Director - Bi-Jingo
Outstanding Leadership
Global bank case study
Picture a big, powerful, global bank. Think dizzying skyscrapers, high street branches stuffed full of staff, a gazillion transactions processed everyday and a myriad of customers entrusting their hard earned cash.
In fact, the bank we're thinking of is so big and important we can't reveal their identity. But we can tell you the extraordinary story of how they boosted their performance by turning leadership development on its head.
Bi-Jingo are working with this bank, contributing a unique ingredient to their leadership development programme. Here's the full story.
In this bank, these managers hold the crucial responsibility for operational excellence and customer satisfaction in the High Street network. Whilst their technical and management skills are second to none, the bank knows that the ability to lead, motivate and inspire others is increasingly important. Added to this, is a backdrop of commoditisation in financial services and an increasingly savvy and sophisticated customer base. Fantastic customer service, driven by brilliant leadership at branch level, is becoming the norm in this marketplace.
Time being of the essence, the bank opted for something high-impact, memorable and inspirational. No standard Powerpoint-based lectures or role plays for them! They wanted something that would be immediately relevant and usable in the workplace.
Enter Bi-Jingo. As part of a series of four-day leadership training events, Bi-Jingo has created a 'Related World' which simulates the environment in which the delegates work whilst still being different enough to keep their interest. Staffed by professional actors, this 'Related World' is used to initially demonstrate poor leadership practice and then, using their previous skills plus new theories and practices trained in by the facilitators, the delegates coach the actors to best practice leadership.
The format of the programme is 'playlets' interspersed with theory inputs, debate and coaching sessions. Delegates are initially invited to observe and act as flies on the wall. As the narrative progresses, parallels grow between this retail outlet and the delegates' branches. The relationship between the delegates and the characters becomes very fluid. Day by day, the delegates transform the characters from 'ok' to 'outstanding'.
David Lever, co-founding director of Bi-Jingo, explains: "We wanted to create a 'Related World' which is as close to real life for the managers as possible. Interaction between character and delegates cuts across reality. There is no demarquation between theory and practice, fact and fiction. It's simply a world that needs improving."
Mary Long, director of Jordan Consultancy (responsible for the overall delivery of the four day programme) shares these views: "Bi-Jingo came up with a brilliantly clever and witty concept. I also think the quality of their actors makes all the difference. They really understand the delegates and how to demonstrate the behaviours they are learning. As a company they set great store on continuous improvement and maintaining high standards - an important feature for such a large programme."
The global bank has witnessed some key changes as the programme has rolled out across its management population. A large uplift in bottom line performance has been accompanied by people oriented improvements including reduced absenteeism and higher employee satisfaction.
If you are interested in how this approach might provide similar benefits to your own organisation, please contact David Lever.
Global bank case study
Picture a big, powerful, global bank. Think dizzying skyscrapers, high street branches stuffed full of staff, a gazillion transactions processed everyday and a myriad of customers entrusting their hard earned cash.
In fact, the bank we're thinking of is so big and important we can't reveal their identity. But we can tell you the extraordinary story of how they boosted their performance by turning leadership development on its head.
Bi-Jingo are working with this bank, contributing a unique ingredient to their leadership development programme. Here's the full story.
In this bank, these managers hold the crucial responsibility for operational excellence and customer satisfaction in the High Street network. Whilst their technical and management skills are second to none, the bank knows that the ability to lead, motivate and inspire others is increasingly important. Added to this, is a backdrop of commoditisation in financial services and an increasingly savvy and sophisticated customer base. Fantastic customer service, driven by brilliant leadership at branch level, is becoming the norm in this marketplace.
Time being of the essence, the bank opted for something high-impact, memorable and inspirational. No standard Powerpoint-based lectures or role plays for them! They wanted something that would be immediately relevant and usable in the workplace.
Enter Bi-Jingo. As part of a series of four-day leadership training events, Bi-Jingo has created a 'Related World' which simulates the environment in which the delegates work whilst still being different enough to keep their interest. Staffed by professional actors, this 'Related World' is used to initially demonstrate poor leadership practice and then, using their previous skills plus new theories and practices trained in by the facilitators, the delegates coach the actors to best practice leadership.
The format of the programme is 'playlets' interspersed with theory inputs, debate and coaching sessions. Delegates are initially invited to observe and act as flies on the wall. As the narrative progresses, parallels grow between this retail outlet and the delegates' branches. The relationship between the delegates and the characters becomes very fluid. Day by day, the delegates transform the characters from 'ok' to 'outstanding'.
David Lever, co-founding director of Bi-Jingo, explains: "We wanted to create a 'Related World' which is as close to real life for the managers as possible. Interaction between character and delegates cuts across reality. There is no demarquation between theory and practice, fact and fiction. It's simply a world that needs improving."
Mary Long, director of Jordan Consultancy (responsible for the overall delivery of the four day programme) shares these views: "Bi-Jingo came up with a brilliantly clever and witty concept. I also think the quality of their actors makes all the difference. They really understand the delegates and how to demonstrate the behaviours they are learning. As a company they set great store on continuous improvement and maintaining high standards - an important feature for such a large programme."
The global bank has witnessed some key changes as the programme has rolled out across its management population. A large uplift in bottom line performance has been accompanied by people oriented improvements including reduced absenteeism and higher employee satisfaction.
If you are interested in how this approach might provide similar benefits to your own organisation, please contact David Lever.